October 14, 2022
Bulletin interne de l'Institut Pasteur
Great media visibility for Pasteurdon
The launch of this 16th edition saw the continued generous commitment of a great many media partners, who gave the fundraising campaign considerable visibility by appealing for donations via their respective channels.
Throughout the five days of mobilization, several programs on partner channels mentioned Pasteurdon and gave spokespeople and representatives of the Institut Pasteur the opportunity to speak about Pasteurian science. Presenters of entertainment shows, news broadcasts and reports took the opportunity to continue to raise awareness among viewers and listeners and remind us of the need for donations to support research. The partners also demonstrated their support with banners on their websites. The campaign was promoted on the airwaves, on TV and online, as well as in the press.
On TV and the radio
To give the campaign a further boost, a number of interviews and special features about the Institut Pasteur and its research were broadcast on TV and over the airwaves.
Check out some choice extracts from these broadcasts:
France Inter: Health – Capable of mimicking the brain: why cerebral organoids are a valuable research tool – With the teams led by Miria Ricchetti, October 6, 2022 France Info: Pasteurdon 2022: a closer look at organoids, or "mini human brains" – With the teams led by Miria Ricchetti, October 5, 2022
RTL: Research needs you – 16th edition of Pasteurdon – Scientists working on infectious diseases, cancer, vaccines and organoids – With the teams led by Miria Ricchetti, October 8, 2022
Listen to the report starting at 49:45
RFI: Priority on health – Hervé Bourhy on long COVID, October 4, 2022
Listen to the interview starting at 43:11
On the web
Radiofrance.com on October 5: Radio France is proud to show its commitment to the Institut Pasteur again this year by supporting Pasteurdon from October 5 to 9, 2022BFMTV.com on October 6: 16th edition of Pasteurdon in partnership with BFMTV, BFM Paris Ile-de France and BFM BusinessSeniorActu on October 4: Pasteurdon 2022: using cerebral organoids to study premature brain aging
In the press
As well as these broadcasts, Pasteurdon also featured in several articles about the Institut Pasteur's strategic priorities.
TV Mag: Pasteurdon – Rising to new challenges, with Anna-Bella Failloux, François-Xavier Weill and Miria Ricchetti
Femme Actuelle – New developments in tackling hearing loss, with Paul Avan
Several appeals for donations were also made during programs on TF1 (50 Minutes Inside, Danse avec les stars, The Voice Kids, etc.), LCI, BFM TV, M6, Chéri FM, RMC and Rire et chansons, and also on social media via the voices of well-known presenters who shared the campaign on their pages:
