
Pasteurdon
Check out the themed visuals for Pasteurdon 2026: complementary visual branding to highlight the bond between scientists and patients
This year's campaign will have an emotional flavor as we highlight the unique bond that is created between scientists and patients through current and future medical breakthroughs. This bond also reflects the importance of continuity, as past discoveries and current progress lead to future benefits for health.
Another key bond is the link between donors and the research made possible at the Institut Pasteur thanks to their donations. This year's Pasteurdon will emphasize both the importance of generosity today and the breakthroughs made over the past 20 years thanks to gifts and donations.
By now you will have seen the general visual that brings all these aspects together by showing the bond between a young patient and a scientist committed to working day in, day out to find answers to the scientific questions that will address the girl's health needs. Their shared determination is reflected in their faces and the slogan "You fight, so do we!"
Pasteurdon will particularly focus on the major discoveries that are driving biomedical innovation and helping to tackle the diseases that will be highlighted during the 2026 campaign:
infectious diseases: HIV, epidemics/pandemics, resistant bacteria
cancer: breast cancer and immunotherapy
neurodegenerative diseases: Alzheimer's disease, autism

To represent these three key fields, three additional visuals, each also showing a patient/scientist duo, have been created to emphasize the daily battle of scientists to advance research. Alzheimer's disease, HIV and breast cancer will be a particular focus of this year's Pasteurdon, reflecting the commitment of the entire Institut Pasteur community to tackling today's major health challenges.
For the past 20 years, Pasteurdon has had a clear goal: to give research the resources it needs to provide effective answers to the major health challenges that affect us all.

