LEGACY

The Institut Pasteur Legacies Office launches season 2 of its podcast series!

After the first season about the history of legacies, which received the Gold Trophy in the Audio First category at the "Marketing Content First Trophies, 100% digital", the Legacies Office has turned its attention to the future, carrying out interviews with three scientists from the Institut Pasteur.

The aim of this second season, entitled "Hope in heritage," is to show how current legacies are making it possible to conduct major research projects at the Institut Pasteur, both now and in the future.
The three new episodes explore the topics of antimicrobial resistance, vector-borne diseases and hearing loss.
 
To keep in step with changing user needs and habits, all the digital tools created by the Legacies Office (podcasts, YouTube educational videos, the legacies FAQ and testator relations contacts) have been grouped together on a user-friendly, immersive landing page available here.

The landing page was promoted via a digital initiative on Google, Facebook, Spotify and Radio France for one month starting on October 15.
 
As well as promoting the Institut Pasteur and its research and raising awareness of the importance of gifts in the Institut Pasteur's development, the aim is to encourage more people to ask for the legacies brochure.
 

Check out all the podcasts on the Institut Pasteur legacies page

Or alternatively on Soundcloud

or Spotify

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