Pasteurdon

Pasteurdon 2019 broadcast on the airwaves

This year's Pasteurdon will once again be relying on a unique and outstanding partnership with several television channels, which come together each year to broadcast the Institut Pasteur's message on the small screen to a growing number of viewers. And for the sixth year running, Pasteurdon is also supported by several radio stations, including some newcomers who joined the campaign last year. More than 40 media outlets – including 24 TV channels and 15 radio stations – will broadcast the appeal films (clips and short films) and radio spots.

On September 10, several partner radio stations had called on their top presenters to record special messages for listeners to help them find out more about the Institut Pasteur and raise awareness of the need for donations. Michael Espinho (Mkl) from NRJ, Alba Ventura from RTL, Christian Morin from Radio classique, Paul from Virgin Radio and Sophie Coste from Chérie FM took to the microphone in their recording studios to wax lyrical about the 2019 campaign: "Let's defend research together!"

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